A private team store is a small online storefront that belongs to one group. Your logo, your colors, the items you chose, sized and paid for by each person, made to order, and shipped. Nobody collects sizes. Nobody collects money. That's the whole idea behind our team stores.
It removes reorders in one specific way: the store never closes. The art is approved once, the prices are set once, and the store sits there waiting. When a kid joins in October, a new hire starts in March, or somebody's hoodie goes missing, that person opens the link and orders. Nothing restarts. Next season, the same store does it all again with the same art and the same prices.
The reorder headache, specifically
Here's how a group order usually goes by hand. Somebody volunteers. They build a spreadsheet, collect sizes in a group text, and chase the last few people for money, half on Venmo and half in cash. Weeks later a box lands on their porch, and four of the shirts are the wrong size because somebody guessed. Gear gets handed out at practice, and the volunteer is done. For about a month.
Then a kid joins in October. A hoodie gets left on a bus. Each of those is a reorder, and a reorder on a bulk job is not a small thing. A bulk job is one run: the pieces on the list get made, all at once, and when the run is finished, the job is finished. One more hoodie is a brand-new job with its own production window, the same two to four weeks, for a single piece. Somebody has to collect money again, place the order again, and wait again. I understand when a volunteer looks at that and says "we'll catch it next season."
What "always open" actually changes
The fix isn't a better spreadsheet. It's a store that's already built and stays open.
Everything that takes time on a group order — choosing items, placing the art, approving proofs, setting prices — happens once, up front, before the store opens. After that, an order is just an order. The October kid doesn't need a volunteer to do anything. They pick a size, pay, and their hoodie is made on its own schedule and shipped.
It also kills leftovers. We only make what somebody has already bought, so there's no guessing how many larges the team might need and no box of extras in a closet. And because every piece is made for one specific person, the sizing decision belongs to the person wearing it.
How we set one up
Here's the order it happens in.
- Tell us about the group. Who it's for, roughly how many people, what items you want, and when you need gear in hand. That last answer decides whether we set a deadline.
- We build the store. We mock up your art on each item and send you proofs with prices. Nothing gets printed until you've approved a mockup. Most stores are ready within a few business days of art approval.
- You share the link. Group text, team app, booster email.
- Orders come in, we make them. Every piece is made to order, so plan on two to four weeks. Want everyone's gear to arrive together before a season? We set a deadline and produce that batch in one run.
- It ships. To each buyer's home, or in bulk to you with every order bagged and labeled by name.
Stores stay open year-round by default. Next season, reorders use the same store, the same art, and the same prices. You don't start over, and neither do we.
What the buyer sees
A parent opens the link and sees a store with the team's name on it. Each product page shows the item with your logo, with the size guide right there. They pick a size. They can add a player name, number, or title to any item for a set fee per piece. They pay with a card. Depending on how the store is set up, the order ships to their house, or it comes to the organizer in the bulk box, bagged and labeled with their name.
We're ship-only: the box comes to the organizer, or the gear comes to the front door.
Where the money goes
Everyone pays for themselves, at checkout, with a card. The organizer never holds anyone's money and never has to front the order. That's the part that ends the cash envelope.
If your group wants the store to raise money too, we build a program share into each item's price. The buyer sees one price, and we send your group its share every month. The price on the page is the price; we don't run discounts, so every parent paid the same for the same shirt.
Straight answers
Is there a minimum?
This is the question I get asked most. Team stores work best with a group of about 12 or more. Below that, a direct custom order is usually cheaper and faster, and we'll tell you which one makes sense.
How long is the store open?
As long as you want it. Most stay open year-round. If you'd rather run a two-week window so everything arrives together before a season, we set a deadline and produce that batch in one run.
Can people order after a deadline?
Yes. The store stays open. Later orders ship on their own schedule instead of with the batch.
Who handles returns?
We do, with one honest limit. Every piece is made to order for one person with your group's art on it, so there's nothing to put back on a shelf, and we can't take back a shirt because someone picked the wrong size. That's why the size guide is on every product page. If we got something wrong — wrong item, wrong print, a defect — we make it right at no charge.
Can we use it as a fundraiser?
Yes. Build a program share into the team store's prices and we send your group its share every month. If raising money is the whole point rather than outfitting a roster, there's a third option: a dedicated kit drop, built for exactly that.
If you're the one holding the spreadsheet right now, you don't have to be. Tell us about your group and we'll reply with a proposed item list, prices, and dates. There's no commitment until you approve the proofs. When you email, one of us answers, and team store questions come to me. Allons.